The Lifeline After Lightening: Why Your Post-Bleach Deep Conditioner Must Be Protein-Rich
Image Source You finally have that perfect blonde shade, but the truth is, lightening hair costs you more than time and money. Behind that brilliant platinum is a hair fiber that has structurally been torn apart. Immediate, specialized restoration is absolutely required to keep the breakage at bay and maintain softness. If you want your color to last and your hair to thrive, a weekly deep conditioner is not optional—it's a must. The Chemical Cost of Lightness Let's be real about bleach: it's brutal. The chemical process , necessary to dissolve color, forces the cuticle open and relentlessly attacks the hair's foundation. It doesn't just strip pigment; it destroys the internal disulfide bonds and rips apart the natural keratin chains. What you're left with is a highly porous, weak, and brittle core. When hair is this compromised, loading it up with simple, heavy moisture doesn't fix anything. Standard conditioners only provide temporary slipperiness. The ...